Short Fashion Film : Mannequin by Truvelle

We’re so excited to debut this short fashion film by Truvelle. I’m not going to say too much about it but I’ll let you see for yourself and be surprised. However, I could tell you that it’s inspiring, intriguing, beautiful and I love it! This is the first a many more films that we’re planning to share on UE so we’re truly thrilled to start with Truvelle. If you’d like to find out more about the inspiration behind this film, read below for some behind the scenes images from the film.

Truvelle designer/creative director Gaby Bayona aimed to create an eye-pleasing and non-typical fashion film showcasing her designs for some time. After numerous coffee dates with friend and young filmmaker Mehdi Nowroozi, a plan to bring their vision to fruition was solidified.

When asked where the concept came from, director/editor (and also wedding photographer!) Mehdi Nowroozi says, “As a filmmaker, I just want to do something original, something people will immediately recognize as fresh, I want people to be hypnotized and mystified.”

As for the story line, “Mannequin is an 8 minute adventure fantasy fashion film showcasing Truvelle’s 2015 collection. A lot of my thinking has gravitated towards mannequins – it’s been my artistic motif for the past 2 years. When Truvelle approached me asking if I’d be interested in coming up with a film for their 2015 dress collection, I knew where to start.” Gaby was on board with Mehdi’s concept, and with ideas and plans for execution underway, some whimsical magic was soon created.

Mehdi also considers himself a surrealist, “I like ideas that are unconventional, ideas that not the normal person would think of. That’s what gets me excited, that’s where my strengths lie and also where I feel I can make a unique contribution in filmmaking.”

With the perfect crew and team falling into place, Mannequin was filmed in chilly temperatures on a gorgeous acreage nestled in the Lower Mainland of BC. Casting was simple, when actress Maya-Roisin Isabella Slater came to Gaby’s mind she was quickly asked to star in the film as The Mannequin, Truvelle’s own John Carlo Reyes as The Mystery Man, & Truvelle’s studio pet Daria, as The Hedgehog.

As a filmmaker, I just want to do something original, something people will immediately recognize as fresh, I want people to be hypnotized and mystified.